Sidharth and Disha: +7,735% Reach Surge & Engagement
Unlocking exponential audience expansion and customer inquiry spikes through content optimization and paid media.
The Challenge
The brand possessed quality creative work but struggled with plateaued reach. Organic impressions were cycling through existing followers with zero pipeline expansion into new wedding and bridal client pools.
The Strategic Solution
1. Algorithmic Restructuring: Shifted posting cadence toward high-retention educational hooks and bridal makeover reveals that trigger high save-and-share ratios.
2. Lookalike Seeding: Extracted existing high-value customer interactions to build custom lookalike seeds on Meta Ads.
3. Immediate Surge: Achieved a 7,735% increase in non-follower discovery within the first month.
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